Rohan Paul· @rohanpaul_ai · X·· 3 小时前AI 评分43
AI 导读
AI智能体正在转向投放广告支出。 Walmart以据报道14亿美元收购的Vibe推出了一款AI智能体，它能读取品牌的网站和预算，然后挑选哪些Walmart购物者应该看到其流媒体电视广告。 AI模型的价值取决于其数据，而Walmart知道数百万人的购买行为，这些购买数据如今就放在一个任何小广告主都能使用的智能体背后。
正文 · 原文
AI agents are moving to spending ad money.
Vibe, which Walmart bought for a reported $1.4B launched an AI agent that reads a brand’s website and budget, then picks which Walmart shoppers should see its streaming TV ads.
An AI model is only as useful as its data, and Walmart knows what millions of people buy, and those purchase data now sits behind an agent any small advertiser can use.
3 months ago, Walmart acquired Vibe for $1B+. It all started with a question. What if? Today, we answer it.在 X 查看被引用的帖子
来源：Rohan Paul · x.com